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International Entertainment and Business Leadership Academy
at Salem High School

Rockdale County Public Schools - Specialty & Choice Options
3551 Underwood Drive, Conyers, GA 30013 • 770-929-0176 •

(Click here for PDF of brochure)

The online application for the 2022-23 program is open November 12, 2021 to 3 p.m. December 10, 2021 at

Open House, November 4th, 2021
Parents, please log into your child's Office365 account to have access to the recording of our Open House.

Academy Overview

Educational Excellence for Global Living
Students in Salem High School’s International Entertainment and Business Leadership Academy will prepare for the global workforce by completing rigorous courses of study along with two or more focused pathways. Pathway offerings include film production, radio production and management, music production, and global studies with an emphasis on world languages.  Along with their pathways, students will have the opportunity to participate in dual enrollment courses with local area colleges and universities and/or work-based learning. Through these experiences, students will prepare for college studies, the global work world, and public service.

International Entertainment and Business Leadership Academy students will participate in Academy workshops featuring guest speakers from industry, business, and the community.  These workshops will provide students with the opportunity to enhance their leadership and communication skills, develop business knowledge and abilities, and enhance their cultural understanding and appreciation.  Students will graduate ready to be 21st Century leaders in the business, entertainment, and global community.

Entertainment Pathways
Entertainment pathway students will be able to choose an audio-visual and technology concentration, focusing on either film production, radio production, or music production.  A hub for the film, TV, and radio industries,Conyers provides students with many opportunities to utilize their unique skills in the entertainment field.  Student-centered, hands-on instruction, as well as guest speakers, field trips, and internships, will provide Salem’s students with the skills needed to be competitive in the entertainment industries, as well as the business and management background to one day own and operate their own businesses.

Business Pathways
Business students in the International Entertainment and Business Leadership Academy will complete a sequence of courses from one of four business pathways—Business and Technology, Web and Digital Design, Entrepreneurship, and/or Business Accounting.  In each course, students will learn the skills needed for success in the international business community. Student-centered instruction, as well as guest speakers, job-shadowing, and field trips, will be used extensively in these pathways. As a Microsoft IT Academy school, business students will also complete certification in Microsoft Office. Through their participation in Future Business Leaders of America (FBLA), students will attend conferences and compete with students across the state of Georgia.

Marine Corps Junior ROTC Pathway
Marine Corps Junior ROTC students will focus on personal growth, academic successes, and leadership development.  Classroom topics include character development, communication skills, personal responsibility, and public service.  MCJROTC pathway students participate in drill and color guard activities, representing Salem and RCPS at sporting events and academic awards ceremonies. As students develop their individual knowledge and skills, they become peer leaders within the program, strengthening their leadership skills for the future.  Students in the MCJROTC pathway serve as role models and leaders both for Salem and in the district as a whole. 

International Skills/World Languages
Bon jour… Hola… Guten Tag… Hello — students in the International Entertainment and Business Leadership Academy will have the opportunity to receive the International Skills Diploma Seal.  Students in this pathway will complete three years of foreign language studies in a single language, deepening their understanding of the language, culture, and history of native speakers.  They will also be exposed to specialized business language and skills as they combine their love of languages with an international business focus. Students will be encouraged to participate in language immersion days, field trips, and study abroad opportunities.

Individualized Pathway Programs
Students entering Salem’s International Entertainment and Business Leadership Academy will have the unique opportunity to blend pathways of study into a cohesive, individualized course of study.  By combining business, entertainment, language, and leadership, the International Entertainment and Business Leadership Academy truly prepares students for a successful future in the global market. Click here for sample graduation plan.

Application, Open House, Eligibility, and Lottery

RCPS will use an electronic application process for 2020-21 School Choice programs.  No paper applications will be accepted.  Students may apply for one School Choice program only for the 2020-21 school year.

The application window is November 12, 2021 to 3 p.m. December 10, 2021. The online application will be available on the district website at: 

The Academy will host a Virtual Open House for Salem High School on Wednesday, November 4, 2021, at 5:30 p.m. at
Only complete applications will be accepted.

Eligibility Criteria
  • Students must meet the student registration requirements for Rockdale County Public Schools
  • Students who change schools after day one of their 9th grade year may not be eligible for varsity sports, literary competitions, or One Act Play.  All GHSA rules apply for all programs.

  • Lottery
    In the event there are more eligible applicants than space available, students will be selected via a random lottery drawing.  If needed, a lottery will be held the last week in January.

    Academy Workshop Activities
    International Entertainment and Business Leadership Academy students will participate in a series of workshops with activities, including:
    •       All-American High School Film Festival (New York)
    •       William and Mary Global Film Festival (Virginia) , 
    •       Guest Speakers , 
    •       Corporate, College, and Cultural Field Trips , 
    •       Character and Leadership Development , 
    •       Microsoft Office Certifications  , 
    •       Community Service , 
    •       Future Business Leaders of America  , 
    •       MJROTC Drill and Color Guard  , 
    •       MJROTC Leadership Retreats  , 
    •       Study Abroad .

    Sample Graduation Plans (PDF)  (Word Document)